Job Overview
Background
IFES is supporting the Voter Outreach work of the High National Election Commission of Libya (HNEC) in preparation for national elections in December 2021. In order to support this work, IFES seeks a dynamic and creative Social Media Consultant to run a social media campaign for HNEC which is engaging, informative and provocative. The objective of the social media campaign is to engage, motivate and inform voters, especially women, youth and minority groups who historically have not participated in Libyan elections in high numbers. Content for the campaign should closely follow the HNEC Outreach Plan focusing on the key phases of voter registration, voter card distribution, political campaigning and polling. The Consultant will make full use of various popular social media platforms including Facebook, Instagram and Twitter.
The Consultant will work closely with the IFES Outreach team, HNEC Outreach Department, HNEC IT Department and HNEC’s Graphic Designer. Social media posts should also be supplemented interesting graphical content which reflects the visual identity of HNEC.
Job description:
The Social Media Campaign Consultant will:
• Develop creative and engaging social media posts using HNEC outreach platforms.
• Manage and run HNEC’s social media outreach campaign in coordination with HNEC and IFES.
• Manage the day-to-day handling of all social media platforms such, Facebook, Twitter, Instagram and YouTube, adapting content to suit different platforms.
• Develop content across different platforms using scheduling tools such as Sprinklr, Hootsuite, Asana and Olapic.
• Maintain a timeline for the social media outreach plan, ensuring a regular, relevant and engaging social media presence.
• Manage presence in the HNEC social media network sites, ensure interaction, post new content, answer comments, develop discussions and share materials from important influencers etc.
• Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
• Monitor trends on social media and advise on how to best increase engagement using new tools and techniques related to voter outreach.
• Educate HNEC Outreach staff on the use of social media and promote its use.
• Any other duties appropriate to the role, as required.
• Design Social media posts, brochures, logos, signs, booklets, Posters, annual reports, advertisements, and other communication and electoral materials & Election materials as needed by the outreach department and social media pages.
• Designing using computer software’s (Adobe’s Creative Suite—including Photoshop, Illustrator, InDesign, Adobe XD.
• Develop intuitive, usable, and engaging interactions and visual designs for mobile.
• Meet with (HNEC Departments) understanding of needs. Create and incorporate illustrations, pictures, and designs to reflect the desired theme and tone of the outreach plans with their different phases.
• Select type size and style to enhance the readability of text and image.
• Produce draft graphic designs for review by HNEC and make revisions based on the feedback received.
• Review final productions for errors and ensure that final prints reflect specifications.
Position Requirements
Master’s degree or equivalent experience in communication, Marketing, graphic design or related fields.
Have a minimum of five years relevant work experience in social media management or graphic designs.
Mastery of software: Illustrator – Photoshop – InDesign, …
Mastery of After Effects software with essential knowledge in video editing…
Strong graphic design skills, with a good understanding of typography, intuitive layouts and palate development.
Excellent understanding of user-experience design for mobile and the web, technology trends, demonstrable design skills, and ability to show relevant work.
Ability to work independently within a diverse team with different needs.
Initiative, creativity, proactivity, rigor and agility.
Applications :
Please send a CV and Letter of motivation in English to the following address: ifeslibyarecruitment@ifes.org with the subject line ‘’ Social Media Campaign Consultant- IFES Libya’’
Incomplete applications will not be considered.
Deadline for application: July 07, 2021